Beyonce Knowles Invests in Yanni Hufnagel Brand Lemon Perfect
When Yanni Hufnagel started his hydrating water products brand Perfect lemon, he didn’t know that he was destined for greatness, at least not so fast. The former basketball coach and a failed one is now an owner of a water brand known all over. Despite having been started just recently, the brand is competing against some of the traditional water brands that have existed for many years. This kind of success is not easy to attain especially in a highly competitive and dominated environment.
However, despite all these obstacles and challenges that mirror this industry, Yanni Hufnagel still managed to attain great success with his water brand. This milestone achievement might compel one to ask just how this is possible, and if so, why so fast. This is not to say that it is not possible to start a hydrating water company and grow it within a short period; that is possible. However, to do that, you will need so many things working in your favor that many starters operating on a budget never have when starting their brand.
For Yanni, his success within such a short period has been due to a combination of lack and determination. First, his decision to form a company in such an environment shows how much of determined a person he is. The next thing which played to his side was luck where he managed to bring top people on board his company despite the company being in its infant stages as of that time. Beyonce Knowles is one of the big names Mr.Yanni pulled to his side. The coming of Beyonce to invest in Lemon perfect was seen by many as a surprise, but to Yanni, this was such a blessing delivered at the right time.
Read more about Yanni on TechCrunch.
Beyonce is on record stating that he enjoys perfect lemon products despite not being a big fan of sugarless hydrating products. Her connection with this company began when a bottle of one of the Lemon Perfect products was spotted in her vehicle, sparking an online Frenzy. Beyonce acknowledged that she is a fan of the company’s products and has even gone ahead to invest in the brand. For Yanni Hufnagel, the investment by Beyonce is an affirmation that they are offering the right products which appeal to everyone.
When Yanni Hufnagel started his hydrating water products brand Perfect lemon, he didn’t know that he was destined for greatness, at least not so fast. The former basketball coach and a failed one is now an owner of a water brand known all over. Despite having been started just recently, the brand is competing against…